6 lead-generation ads designed to drive free estimate requests from homeowners in West Nipissing and surrounding area.
$50 spent. Cheap clicks. Zero leads. Here's what's wrong and how these new ads fix it.
Run Ad 1 (Old Windows Qualifier), Ad 2 (Spring Timing), and Ad 4 (Direct Qualifier) simultaneously. These three have the strongest buyer-intent hooks. Monitor for leads, not just clicks.
Kill the weakest performer. Scale the best performer to $10-15/day. Launch Ad 3 (Before/After) and Ad 6 (Branded Graphic) as replacements. Use REAL project photos from Reg for maximum impact.
Your top 2 performers get the budget. Launch Ad 5 (Neighbour Effect) as a fresh creative to fight ad fatigue. Consider a carousel format with multiple completed projects.
All images are 4:5 format (1080x1350) optimized for Facebook feed. Swap AI concepts with real job photos for higher trust.